Snow-covered Alpine mountains above a winter village at blue hour

Independent winter tourism · Creative & digital studio

Built for
mountain business.

Websites, marketing and practical AI for independent chalets, ski schools and mountain businesses.

Selected work · 2025

The Home
of Summer.

A century-old brother-sister camp brand, rebuilt from the inside: brand identity, visual system, cinematic film, website and custom staff dashboard.

Indian & Forest Acres Camps, Maine
Brand, film, website and staff systems — a Basecamp / Next Summer project.

Indian and Forest Acres website designed by Basecamp
Website · Designed & engineered by Basecamp
Indian and Forest Acres custom staff dashboard built by Basecamp
Custom staff dashboard · Built by Basecamp
Indian and Forest Acres camp apparel photographed in use

What we do

Beautiful presentation.
Better ways of working.

A mountain hospitality worker preparing a timber chalet interior at dusk

01

Websites & digital experiences

Distinctive, fast websites that present your business properly and make the next step clear — from room and lesson pages to enquiries and booking journeys.

A ski instructor speaking with guests on a mountain

02

Marketing, photography & film

Seasonal campaigns, useful content and original imagery that show the character of the place — and help fill the dates, lessons and experiences that matter.

A ski technician adjusting bindings in an independent workshop

03

AI & business systems

Practical tools for enquiries, guest information, campaigns and everyday administration — shaped around your own information and reviewed by your team.

Practical AI

Useful systems.
People stay in control.

Simple tools can organise enquiries, answer recurring guest questions and prepare campaign drafts. Replies are prepared for staff review, not sent without oversight.

01An enquiry arrivesTurn an unstructured family enquiry into the details your team needs and a useful first draft.

The system identifies party size, dates and requests, flags the information still missing, then prepares a reply for staff review. Availability and prices still come from you.

02Guests have questionsGive clear answers from information your business has already approved.

Arrival times, rental collection, lesson meeting points and what to bring can be drawn from your guest handbook and information sheets. Anything uncertain is passed to a person.

03A week needs fillingTurn confirmed availability and an approved offer into a coordinated campaign draft.

Prepare an email, social caption and simple campaign sequence from the dates, offer and photography you choose — ready for your team to check before anything goes out.

The person behind the work

Meet Harrison.

Harrison Moore brings together marketing, filmmaking, websites and operational systems. His experience includes leading marketing for Indian & Forest Acres Camps in Maine.

Seasonal businesses have short windows, high expectations and small teams carrying a lot. The work should improve presentation without adding complexity.

We take on focused projects and offer ongoing support where regular marketing and improvement make more sense.

Next season starts here

Let’s talk about
your next winter.

Tell Harrison what you are planning, what is not working, or where you want to start.

harrison@nextsummer.ai